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Friday, January 28, 2011

Malaysia New LCC

Firefly Airlines is the newest low cost carrier (LCC) in Malaysia and 100% subsidiary of Malaysia Airlines. Operate from KLIA main terminal building with new 737-800. For more informations please log on to www.fireflyz.com.my . Flying with Firefly has few advantages over Air Asia as it does not operate from Low Cost Carrier Terminal (LCCT) and under quality control of Malaysia Airlines.

Malaysia Airlines new 737-800

Malaysia Airlines new 737-800 equipped with Sky Interior, longer range, more fuel efficient and new in-flight entertainment! Malaysia Airlines is the World's First Full Service Carrier using Boeing's Sky Interior. This are the few steps taken by Malaysia Airlines to maintain competitiveness against other airlines and maintain its 5-Stars status airlines. However their seat are relatively small as compared to their close rivals such as Garuda Indonesia (31"-32"), Singapore Airlines (32") and Thai Airways (31") which MAS seat size is at 30". However, MAS 777-200ER and 747-400 economy seat still one of the largest ever at 34" beats it's rival but same as Qatar Airways and Saudi Arabia Airlines.


Economy Class


Business Class


Business Class


Exterior View

Malaysia Airlines New Livery

Malaysia Airlines' Ground Fleet Sports New Livery

Subang (29 December 2010): The new Malaysia Airlines livery on its new Boeing 737-800 is also now being used on its ground fleet consisting 45 units of Nissan Urvan and 8 units of Perodua Viva. These vehicles are used to transport the national carrier’s crew and engineers.

This is the first phase of group fleet renewal programme since the carrier’s ground operations migrated from Subang Airport to Kuala Lumpur International Airport.

Malaysia Airlines’ Director of Operations, Captain Azharuddin said, “The ground fleet renewal programme has been implemented for commercial and technical reasons in line with Malaysia Airlines’ operational requirements. This investment is also a reflection of our commitment to provide a safe and conducive working environment for our employees,” he added.




Less colour, less paint and less fuel consumption as the body lighter.

Source: http://www.malaysiaairlines.com/my/en/corp/corp/news/news.aspx

MAS 737-800 Simulator

Malaysia Airlines Launches A New Training Centre

Subang, 24 January, Malaysia Airlines (MAS) , proudly marked another step towards becoming the undisputed leader in the aviation industry in Malaysia by stepping up on its pilots training centre. In a modest ceremony, MAS together with CAE, a world leader in providing simulation and modelling technologies and integrated training solutions, held a small opening and launching ceremony of its new B738 simulation training centre in Glenmarie, Subang.

The new training centre, maintained and operated by CAE, features a CAE 7000 Series Boeing 737-800 Level D full-flight simulator (FFS) and a CAE SimfinityTM Boeing 737-800 Integrated Procedures Trainer (IPT) acquired from CAE in November 2009.

The High Commissioner of Canada, His Excellency Mr. Randolph Mank graced the event as the honoured guest. Also present at the event was the Senior Trade Commissioner of Canada, Mr. Douglas R. Bingeman.

Mr. Jeff Roberts, CAE Group President, Civil Simulation Products, Training and Services in his opening speech commended MAS as the training centre was built in record time.

"MAS has been a great customer of CAE since our first sale of simulation equipment 28 years ago," said Roberts. “Advanced flight simulators are essential to the safe and efficient operations of airlines around the world. Simulation-based training ensures that new pilots required to meet growing demands, as well as more experienced pilots, are regularly trained and re-trained in essential skills and decision-making judgement.”

Roberts was optimistic about the aviation industry, citing a global growth trend which is expected to increase the demand of pilots to approximately 18,000 yearly. “One of the highest rates of pilot growth will come from Asia for both passenger and cargo traffic,” he added.

MAS CEO, Tengku Dato’ Seri Azmil Zahruddin remarked that the launch of this training centre marked the start of future growth and innovation in MAS. “It is a very significant and important event for us as this marks the beginning of new aircrafts coming into our fleet,” said Tengku Azmil.

“The relationship also marks the more innovative, professional and international way MAS is moving forward in terms of business operations. “It is necessary for airlines to do things in a new way, to work with partners and ensure that they meet our high safety standards. It is a big step for us,” added Tengku Azmil.

Tuesday, January 25, 2011

Malaysia Airlines opportunity left it out.

I wrote this specially for Malaysia Airlines management team, not to condem but there is a room for them to capture the market. I see opportunity and they see nothing. I can see there is opportunity to deploy new routes such as.....

Kuala Lumpur - Tehran - Moscow and vise versa
As you know, a lot of Arabic or to be specific Iranian migrating to Malaysia or work or business or further study here. Iranian do fly to Moscow especially for technology discussion and technology transfer for military. Iran Air do offer to Kuala lumpur and Moscow service. However, Iran only cater low-medium traveller because lack of quality products. Malaysia Airlines can fulfil this gap by deploying a new route from Kuala Lumpur to Moscow and transit in Tehran.

Kuala Lumpur - Kuwait - New York or Kuala Lumpur - Kuwait - Zurich or vice versa
Look to our competitor, Garuda Airlines. Before they capture the market to Amsterdam route, they introduce Jakarta - Dubai - Amsterdam route until when the direct flight is needed with high demand. Transit will help them to fill the empty seats. Kuwait is one of the rich with oil country and consider wealthy country. Kuwait do have their own national carier, Kuwait Airways but the product offering cannot beat Malaysia Airlines and I can see there is oppurtunity for Malaysia Airlines to capture the market in this route. Singapore Airliness do offer Singapore - Zurich direct flights with largest aircraft ever build, A380. Malaysia Airliness loss the market share to Singapore Airlines and need something refresh and new to deploy to respective routes.